Convenience store how to run ability won't blocked by large supermarket _ 【 Hshelf shelf 】

Convenience store is not just a simple convenience store, is also a comprehensive retail Spaces. If you have any sales, you may need to operate. You can't just 'relies on day to eat. ' There is the risk of large commercial supermarkets to intercept. The operation of the supermarket is based on what? ( The concept of convenience stores required] 1. Convenience store sales: calculated by the cash register, all sales revenue. 2. Convenience stores, gross profit and gross profit margin: the margin is the difference between the commodity price and selling price. Gross margin present = gross sales by 100%, which is the important indicators of commodities contribution. 3. Cost and expense ratio: cost refers to the sum total of all costs in the process of operation. Rate refers to the expenses and the proportion of sales. Divided into fixed costs ( Such as labor costs, utilities, the rent) And variable costs ( Such as transportation, advertising, packaging, entertainment, etc. ) 4. Convenience store profits: the company's business results in the end. 5. Convenience store turnover: sales progress of a kind of commodity, so as to determine whether the purchased goods is correct, the additional operation is normal, if the inventory level is normal. Sometimes by sales said the number of days. 6. Convenience store crossover rate: cross ratio = turnover x usually calculated on quarter gross margin. Rate of low cross is phasing out the priorities. 7. Convenience store loss rate: refers to the buying and selling goods loss of mismanagement or negligence, and the loss amount of turnover. 8. Convenience store visitors: refers to the store cash register to calculate the number of traders within the specified period. 9. Convenience store customer unit price: refers to the store cash register within the calculation of the average turnover within a certain time during the divided by the total number of visitors, the per capita amount of purchase. In other words, each customer to buy the average quantity. Convenience store customer price = average unit price of commodity x sales of each customer to buy goods per unit price = present customer number [ Convenience store business analysis methods 1. ABC analysis method: refers to the key product or project management. ABC analysis of the specific method is: first of all, according to the degree of the best-selling goods sorting, calculated each product sales rate and cumulative ratio, and as measured by cumulative composition ratio. That is, 80% of its sales from about 20% of the goods, the goods is A kind of commodity; 15% of its sales from about 40% of the goods, the goods is a class B products; 5% of its sales accounted for about 40% of the creation of goods, and such goods belong to the class C products. 2 reached - 20 rule: is the key management principle, which means that as long as the key point, 20% of the most important) Can produce most of the results ( The 80% of results) 80%, for example, the results of a business is produced by 20% of the goods. ( Convenience store pricing principles] Finally, we must stress that goods the principle of equality. As a form of retail, the tide gradually replaced the residents already accustomed to retail stores and shops. In consumers' mind, large supermarket, buy cheap, cheap. So, go to large large-scale supermarket to buy daily necessities is modern. However, similar activities can be used as a small business supermarket. As a small business, the low cost of purchase cost may not be as large supermarkets, but business owners can still through other forms to retain customers, such as increasing membership system, increase the coupons activities. Let the surrounding communities of users to enjoy preferential prices, without having to go to supermarket. At the same time, your position is more convenient for users, users are more willing to choose you. We are committed to providing customers with accurate operation, for our business operators to provide reasonable operation plan, and accurately through the analysis of the large data to push sales promotion information to the customers around. Effectively improve customer payment rates and fan retention, pushing advertising information in time, keep the core user attention, rapid increase customer traffic and sales.