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Convenience store location strategy _ 【 Hshelf shelf 】

by:Hshelf     2020-07-06
No 'traffic' and 'money'. For any shops, the traffic is the location of the key factors, so for the convenience store, how should the location? 1, the factors that affect store locations there are many factors that can influence the convenience store address, as is often the case, the main business circle radiation, set recently considered near optimal store locations. The convenience store's location is the core of the commercial circle of traffic conditions, and are the major factors affecting traffic enterprise or business unit quantity, the number of families in business circle; After a shop doorway of stream of people and traffic. The shape of the roads, sidewalks, stores around the open degree, etc. A convenience store in the mature business circle, often to store point as the center, radiation within a radius of 500 meters, and store the target population in 2600 - 3000 people, such as to a family of 3 - Calculation of 4 people, households in 750 - Between 866 units. Under normal circumstances, the convenience store should be located in the 'life', close to the station, district population has plenty of life, close to the gathering place for people, street, near the office building, a single dormitory, or single apartment, less competition, etc. 2, gold Angle of silver grass near the belly 'golden horn silver grass near the belly' is the location of the stores from experience. Golden horn, it is to point to shop is located at the confluence of two paths, so that we can enjoy the four parts of the two roads passenger flow, has the very good display advertising, traffic have certain security. As a result, many shops will corner shop as the first condition of site selection. For those in the two extremes, difficult to judge the gray area, using the rule of thumb, by looking at the number of surrounding environment, residents, such as traffic determine whether suitable for open a shop. 3, statistic shops profitability before store locations, selected to calculate the target store locations within 500 meters radius of circle number of households, residential density, according to shop crowds at most four times through the calculation of the number, vehicle to estimate to store the number of people. Age 15 - 1, 35, calculate, biker count 5 1 person, so you can more clearly understand stores set passenger capacity. It is important to note that most of the convenience store is the target customers have certain consumption ability of community residents, office workers, students party, and some areas with migrant workers, more competitors, a corresponding decrease in ability to capture the customer, therefore, not many visitors will place for open a shop.
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