Supermarket shelves: they rhyme

The most fresh food hidden in the back yesterday, a supermarket in hanyang clock home village, the reporter sees in the yogurt cold storage rack, on November 5, the 'birth' friend cheese friend without adding yoghurt, where customers within reach, '' birthday is on November 6, with yogurt, was placed in the depths of the cold storage rack. On October 31 nissan a bezoar TaoGuo grain behind the yogurt, lying in the November 1, November 4 nissan with product, the more 'birthday', also put behind. 'After fresh food by pendulum' display method, in the supermarkets are not uncommon. Many customers didn't scan production date when the choose and buy, pick up on the front or the top of the food to go. A large supermarket chain, admits that some food is 'new rules' : after the production date on, generally is placed on shelves on the place, date of production of earlier put in front of convenient take place, increase customer selection 'rate', so that shipment as soon as possible. But the goods are sold to ensure that is in the warranty period. High performance/price ratio, and some of the cheapest products on the bottom layers of affordable goods, often on a shelf at the bottom or the top. A supermarket in hanyang parrot avenue of instant noodles, reporter random check a shelf, ordinary people stand up straight, the line of sight is on the shelves of layer, put the barrel is $4 for more surface, bottom put the barrel surface, the same specification for 3 yuan in more. Is also the lamb meat, freezers in one eye can see, 320 g price $44, and bent down to see the other one, as long as 85 yuan for 800 grams, more affordable. There are people in the supermarket, shelves in the position of the parallel to the line of sight, with customers generally most can attract customers consumption, is displayed 'golden section' shelves, some stores tend to be placed here profit is bigger, faster shipment goods, increase sales. And the price is relatively cheap, profit is not high product, often in the shelf at the bottom or the top is not convenient to take place. Will buy goods on the 'deepest' on the construction of hankou road in a supermarket, the reporter sees, daily necessities, such as, toilet paper and washing supplies of shelves, are arranged in the depths of the supermarket is far away from the entrance. Rice, flour and butter sauce vinegar, fresh vegetables, etc. , are to be found to go to the end of the shop. Fruit lake in wuchang in the place such as supermarket, have no the vinegar, soy sauce and fresh daily necessities such as the deepest also tend to be put in the supermarket. Instead, leisure snacks can buy don't buy goods, such as more than by the supermarket on the customer pick up the most 'conveniently', easy to place: the cashier side, side, etc. Supermarket personage explains, the necessaries of life even on the furthest, customers will buy, put it in stores and make the customer go some way to buy more, can increase customer stay in the shop. Chewing gum, candy, etc. , are available for customers don't buy, should be put in the convenience of our customers take place, increase its buying opportunities.
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