Want to the supermarket business is good, the five goods absolutely cannot little

1, set guest to taste what is the collection guest? Store must have a product that is specially used to store goods customers, we call it a set of guest supplies. It is usually 15 - of ShangGuiLv 20%. We sell in the store, for example, some of the head and shoulders, rejoice shampoo, believe these goods supermarket, the proportion of profits to you must be very small, even sometimes we will lose money to sell, then why did we sell it? Reason is very simple, because of their existence, can help us to create a lot of customer source, so in a supermarket for part of the goods at the expense of profits, let it to attract a large number of customers, so it is very important to the function of the goods, remember that this is the collection guest. 2, profitable product what is a profitable product? There is no doubt that the profit the body of the article is to create the store profits. Our supermarkets to make money must be profitable goods, profit is the store for customers to promote the main commodity, usually this portion of the goods in the store display surface, the largest average 60% of the whole store display. We must master the knowledge and special characteristics of this portion of the goods, keep in mind the sales words, when all customers into the store, we have to as much as possible to customers recommend this part of profit goods, only then can store profits could keep development, form a snowball effect. 3, competitive product competitive product is what? Competition is compared to rivals, against the opponent's goods. A supermarket can compete with rival, it must be distinctive project or store goods is the competition does not, then these projects or goods is our basic and competitors compete, if we do not have these fundamental, we could be in the market competition at a disadvantage. So competitive product is very important, usually the proportion of it in the store for 5 - 10%. 4, supplements supplement is what? Supplement is the complement store complete goods. Although it is not very important, but for the completion of a whole supermarket goods play a very important role. A convenience store must have some of the marginal products. For example: hair removal of commodities, to body odor. These goods may be in the store sales will be very few, however, their presence will make customers feel you store merchandise line is very long, very full, customers will think a lot of kinds of demand will be satisfied in your store, so the supplement goods is also very important. Less, of course, because the sales of supplements, so to replenish onr's stock, display less and less as far as possible reducing service and speaking as much as possible to reduce the cost of the store. Only when the customer demand, we provide service, let customers feel complete store goods. 5, season to taste what is the season to taste? Season to taste is to meet the demand of seasonal goods. We must remember that in the spring, summer, autumn and winter of the customer's demand is there are differences. Customer needs such as the summer heat of their goods, while in winter the customer need to antifreeze products. Season so that different customers have different requirements, the store of seasonal goods indispensable.