Knowledge sharing of maternal and child store shelves: Can maternal and child stores go overseas to purchase milk powder to drain

u003cpu003eu003cpu003eu003c/pu003eSun Baby Maternal and Infant Shop Xie**: Now everyone likes purchasing milk powder, can the store buy purchasing milk powder as a drainage? u003c/pu003eFangtong teacher of Pindan.com:u003c/pu003e1. There is a policy risk for overseas purchasing products to be sold in physical stores.u003c/pu003e2. The characteristics of overseas purchasing milk powder with its own traffic can be used in stores, but The suggestion is to build it in the case of licensed goods, and to be the combination of circulating goods and new products. u003c/pu003eu003cpu003eu003c/pu003eFor example, the sales of Niulan’s domestic licensed Nuoyou can have been suppressed by overseas purchasing Niuhuan in the past one or two years, but after one or two years of brand training, the sales of Nuoyou can now be licensed Also gradually surpassed the overseas purchasing version. u003c/pu003eCurrently, the only thing consumers disagree with the overseas licensed version of milk powder is that the domestic version is not as good as the overseas original version. Therefore, when pushing the overseas branded version, the first thing to do is to spread the value of the product. u003c/pu003eThe value to be disseminated is that the licensed version is more formal, safer, and has the same origin with the original overseas version. For example, Nuoyouneng milk powder is produced in the same place and formula as the Dutch cattle pen. There is only one difference. The formula is slightly changed. This is because the domestic Food and Drug Administration has different standards for milk powder formula, and it is also to better meet the requirements of Chinese babies. Nutrition requirements are equivalent to more suitable for Chinese babies than the overseas version. u003c/pu003eIf you let your customers understand this, won't you catch customers who want overseas brands? u003c/pu003eu003c/pu003e