【 Shop management 】 Convenience store business tips have?

The quantity of the concept of new retail convenience stores, and also makes the competition intensifies, the convenience store operators are pondering how to mining sales potential, to achieve steady growth in sales, below small make up lele to share a few convenience store management strategy. A portfolio strategy, commodity science. Operation convenience store is very efficient use of resources, convenience store merchandise misallocation, will cause the customer want no goods, the goods don't want too much, so goods combination is the key to the success of convenience store management. Can according to the convenience store to buy orientation of target consumption group to carry on the effective utilization of resources, the goods can be divided into immediate consumption category is given priority to, seasonal consumption category ( Such as cold drink) , the service is complementary goods combination. Second, the price forms identity strategy. Convenience stores is the price of the customer is more sensitive, but the price of different location of convenience store goods is also different, convenience store price strategy, raise the goods profits. Three, the marketing strategy of the formats. For convenience store target consumption group the difference of different marketing strategy: on the one hand, on the choice of goods, pay attention to the variety of goods and the prices of the goods, the implementation of independent marketing strategy, according to different location, different consumer groups for marketing positioning strategy to increase sales gross profit margin; Convenient on the other hand, the owner should take the initiative to strengthen the communication with suppliers, the use of the resources of suppliers in the convenience store to carry out promotional activities, enhance the market competitiveness of the convenience store. Four, convenient and warm service strategy. Know to convenience stores service is of vital importance, warm service is the important way to establish a good image of the convenience store. Convenience stores set up good service reputation, to implement the high quality service, continuously explore new service function, continuously meet the needs of target consumer groups. Design team has many model design, shop design for you to customize different style, exclusive chain brand with customized for you.