【 Shop management 】 Customers into the store, no longer severe skills also no use!

Also in thronged the mall, sharing the same traffic, why do some shop scene was hot, and some stores are there? No, why customers into the store? Case 1 over the weekend, I went shopping with my friends look at mobile phone, want to turn a street shop needed again. At first it is going to, but is in place, we have selectively into several, because some stores, we really don't want to come in. For example, when we will go into a store, see inside three salesman 'forms'. Have a make-up pencil the eyebrows are there in the mirror, there is a stretching his legs was playing with mobile phones, there is a bow in the packing, we stood in the doorway, not a single, look up at the moment we lost into the shop, desire, and turn to another. Case 2 is a store of customers is also very few, another salesman, were all dressed and painted with delicate makeup look, a smile, is impeccable, but, why a lot of customers are decisive to pass through the door? It turns out that the salesman is not too cold, but too much enthusiasm, four saleswoman in uniform stand stand in the doorway, originally the door of the little wall was sealed, mouth shouted: 'summer is favorable, welcome into the shop, the choose and buy! While he went straight to pull customers into the store, repulsive. As a result, most customers are 'instead of into the door', in an unguarded moment, lest be 'turned' into the store, have to loss a lot money. Before customers into the store, if feel welcome from the salesman, but to see each other in do your own thing, can not independently to produce a sense of values, with the decrease of brand recognition is, it is no wonder that lose the desire to store. However, if the salesman is too enthusiasm, also is a kind of unwise, many customers for sales too positive, there is a subconscious 'resistance', thought the other was suspected of 'sold'. Whether as a result, many customers into the store, totally depends on the state of the salesman, only let customers smoothly into the store, sales skills have nowhere to go. Second, the three strategy 1 let customers into the store. Ready to greet customers at any time whether the store is busy or idle, sales staff should be reasonable arrange their own time, when idle, finishing products, leak fill a vacancy, or discuss the new marketing plan, let the busy work time. Once found into the store, a customer will be greeted with enthusiasm, switch to the sales status at any time, and to provide customers with professional advice. Always ready to welcome customers into the store, is one of the essential skills of good salesman, because, a salesman's mental outlook and store 'product', it is through the performance of the sales staff, a lot of people to make the corresponding purchase decisions. 2. Give customers the perfect 'first impression' have a chat with friends, asked her why she some shop don't want to go, she said, not because something expensive, just feel the first salesman, feels very uncomfortable. Some salesman stood at the door, for example, expression tsundere, up and down for you, is a 'look, you should can't afford to buy', and his eye, feel heart not great. In fact, the biggest taboo that sales people to do service, is to write the mood on the face, this, for those efforts of fine customer is disgust. , therefore, to the customer's first impression is crucial, some customers just look at the sales, is very want to go to shop to see, because the other party presented the sincere welcome, smiling, have affinity, without the feeling of 'oppression' for the customer. 3. Attract customers, winning a big-box store, very busy, all of customers scrambled into the store, it turns out that the shop has carried on the new wacky window display, with music rhythm is very strong, attracted a large number of customers. In front of the store temporary set up a small stage, several salesman dressed as their own brand, with good dance music, passing around people can choose inside. No shortage of good products, good sales skills also don't lack, need is a leading customer method that take the door, sometimes, this method is not complicated, the key is, are you willing to use your head, and put into action. Having good performance, is not difficult, difficult is that the daily sales of every detail to do a fully!