Supermarkets, goods management principles! _【 Hshelf shelf 】

Supermarket business is around the core of goods, and goods management principle is every supermarket management should understand and master, guangzhou shelves manufacturer today to explain the supermarket goods management principles. A, the principle of goods first popular is 'follow your goods, goods around, as demand change', that is to say, the supermarket around the adjustment and upgrade of commodity, with the customer's change and adjustment. Such as commodity upgrade, unsalable goods out, the development of green products, etc. Second, the conversion principle of so-called commercialization is provided by the supplier's products into the whole process of the goods, the purpose is to improve the added value of products. To master and apply product into principle is crucial for the supermarket operator, can say, who can accurately understand the product into the rich connotation, and practical application, to gain the initiative in the adjustment. Product to product transformation process: product freshness, flavor - Product weight, grain - Product shape - The goods display shelves. Three, the principle of complete supermarket when determining the portfolio must expand functions as much as possible, to consumption and pay close attention to policy trends and changes in the relevant information, timely adjust the structure unceasingly, the import product. Food: fruits and vegetables, grain and oil products, aquatic products, livestock products, frozen food, dairy products, candy, biscuit, drink, smoke wine, spices, etc. The grocery items, kitchen supplies, bathroom supplies and bedroom supplies, the three major series of products in a supermarket essential are: washing supplies, cosmetics, health supplies, cotton textile, small appliances, glassware, tableware, etc. Should be noticed is that many supermarket operator only one-sided pursuit of goods is complete, and does not pay attention to excavate the true content of the goods is complete, the understanding of differentiation. Therefore, in the operation and master the following points: first is the brand of goods, the second is the quality of the goods, is the structure of the goods again. To segment and depth at mining goods. Four, the principle of optimization in the supermarket business, actually most of the sales from only a small part of the goods, based on this, the operator must adhere to the principle of commodity choice: 1) Explore continuously to create large scale small percentage of the sales of goods; 2) Carefully nurtured A goods customers and generate A profit; 3) Selected from the relatively unlimited goods limited commodity; 4) The selected to be the right combination of goods and reasonable configuration; 5) Combined with the actual determine the optimal structure of commodity supermarket; Some supermarket goods can be divided into A, B, C three categories, respectively, take different management mode, will this approach often called ABC classification management. Five, the commodities group characteristic principle group is the basic unit of the supermarket business goods, most traditional practice according to the commodity attribute, and the disadvantages of this classification is very difficult to highlight the operating characteristics and modern way is to change the attributes are classified according to consumer demand for goods, its operation steps are: step 1: define the group of goods, will be the same kind product differentiation. Group such as gifts, cooked food and hot pot restaurant group, combination of fruits and vegetables group, etc. Step 2: give commodity group of new connotation, to conceptualize. Such as gift goods group can be divided into 'the wife's birthday gift', 'husband birthday gift', 'festival gifts for children' and so on. The third step: innovation commodity group of composite structure. Such as aquatic products according to the combination of cooking methods, steaming, baked, boiled, raw food sales. Six, sunlight, the so-called sunshine procurement procurement principle, is the commodity purchase each link according to certain rules and procedures of operation, the specific approach: 1, the transparency of the decision-making, the core of the transparent is the 'hidden power into the open, centralised power decentralization'. 2, information openness, commodity procurement source internal public. 3, monitoring program, shall be borne by the different departments respectively 'SanShen a check' function, the audit price of purchasing plan, audit, audit notes, check the quality. 4, institutionalized management, establish and perfect a set of procurement, trial, definitely the control program. 5, rewards and punishments YanMingHua, severe punishment, to 'camera obscura' homework personnel to sunlight procurement of persons shall be amply rewarded. Seven, refresh in principle of the new drug has been described as the supermarket management of cancer, usually using 5 kinds of elimination method: 1, the list of elimination method: apply to all goods, within a certain period of time to determine a list of what they sell, the last 200 or 5% ~ 10% for the object. 2, sales elimination method: suitable for low unit price of goods, in a certain period of time ( Such as 3 months) Sales determined a base, is not up to standard is eliminated. 3, sales elimination method: applicable to the main goods, in a certain period of time ( Such as 3 months) Determine the standard goods sales ( If 30000 yuan) Sales, can not meet the standards can be eliminated. 4, quality selection method: apply to all goods, all who are state administrative organs, such as technical supervision or the health sector unit declared a substandard goods, out products. 5, artificial selection method: apply to the human goods, the goods must be conducted to vote count artificial selection, improper human factors. Eight item management, item management principle to the goods on the business segment, and implementation of item management and the real-time acquisition is the most important function of a variety of commodity information, its advantage is: control inventory, direct procurement, improve efficiency, reduce mistakes.
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