With the emergence of the pharmaceutical industry policy, more and more people to open a pharmacy, the line of the fierce competition.
Many pharmacies operators began to realize that they want to catch more customers, to improve the success rates of customers into the store.
Evaluation and eventually use some means, such as optimizing the pharmacy
shelves display design.
In the process of practical application, some new friends still into the erroneous zone.
So guangzhou Hshelf shelf factory small make up to sort out the three most difficult and the most fatal mistake, to see whether accord with you.
1, shelf display is too full, affect the overall visual effect as we all know, the goods must show the pursuit of 'full', but this kind of 'good' is not to let you fill drug
store shelves, but with the clever show to render the full effect.
Many operators think when planning the pharmacy shelves layout shelves, the display of goods, the more the higher the sales, but that is not the case.
Too many shelves will be compressed shopping space not only, still can hinder the line of sight of customers.
Excessive display goods will also affect visual effects, both crowded and influence customers.
Accurate method is to properly control the number of shelves, according to the size of the pharmacy and to ensure that each of these drugs can be reasonably on the shelves, in order to avoid space, so as not to make the customer think that the type of drug in your shop is very small, not professional enough.
2, the entrance and exit of shelf is too much, to block out the past researchers view.
Pharmacy entry is a very good sales area, can place promotions to attract more people into the store.
However, when everything is too far away to be placed, when placed shelves need to pay attention to the number of shelves in order to attract the entry and exit of customers.
A good pharmacy display design will use shelves partition, and guide line of shopping.
In order to more attractive, some operators increased the shelves, only to be counterproductive.
It not only hindered the display of the internal space of the pharmacy, and narrow the entry and exit channels, influence the customer's traffic.
The number of entry and exit shelves should be set to the correct number.
Don't consider all show at the door.
Usually one or two small promotion is enough.
Then select some small brand reputation is very high, it can provide impulse buying.
3, island shelves set is too long, the number of primary and secondary channel is affected in order to improve space utilization, some pharmacies will leave unescorted shelves to place very long, almost to the end, no children and shelf parts and parts of channel.
It seems to expand the exhibition space, but actually reduced the flow of the pharmacy customers.
In general, when we show double pharmacy shelves, below 100 square meters of pharmacy shelf length there should be no more than three parts, and there should be a main channel between each set of shelves and an auxiliary channel.
For each group of customers to provide convenient shelves.
Flow, reduce customer's boring, can also help pharmacies to avoid a dead end.
In pharmacy, if you want to display more products, you must find ways to extend the shopping line, increase the number of main channel and sub channel, and mutual cooperation, to create a more complete sales route, to promote the sales of regional growth.
The success of the pharmacy operations is closely connected with the correct display design.
Good show is not only a pharmacy professional image, is also the guarantee of sales growth.
For operators, we cannot ignore the pharmacy display design problems, the most basic things will become a great event in the pharmacy.
Above is for you to share three pharmacy display an error, in the hope that will be helpful to your business.
Want to learn more about the pharmacy shelves display knowledge, pay attention to small make up.
Relevant article recommended drugstore shelves display technique, the main item that drugstore shelves drugstore shelves of channel length distribution principle of best gold positions for the pharmacy shelves
Hshelf Retail Solutions Co., Ltd. is different from other companies as we provide timely and unique services to our respected clients.
should only be created by the very best custom retail displays companies with the training, experience and know how about what is expected of them.
We began investing in our workforce and negotiated deals with major suppliers and providers to lower the cost of equipment so the technicians could enhance the competitiveness of custom retail displays right away.
[拓展名称] include a great variety of devices with a wide range of complexity: from simple custom store displays used since prehistoric times to the complex of modern mechanized custom store displays.
