Shelves refer to cabinets, racks, cabinets, boxes and other appliances in the pharmacy business hall that display and place commodities to be sold in the near future. In recent years, in order to improve their competitiveness, merchants have made efforts to adjust the display effect of business halls. Major merchandise displays such as
shelves and counters have been modified, and some have purchased new cabinets to make business The appearance of the hall has been completely renewed. Using shelves to display goods makes full use of the business space compared to stalls. The purpose is to arrange the goods in an orderly manner, so that customers can see at a glance, and transmit product information to customers as quickly as possible. Through the perceptual display of products, it can stimulate and strengthen the determination to buy ; At the same time, it is also the basic operating facility for salespersons to provide high-level services to customers. Whether it is cabinet racks, cabinet racks, box racks, boom racks, etc., they are all used to place different products for customers to choose. A group of shelves separates the different varieties sold, forming a sales team, so that customers can follow the channel network formed by the shelves as soon as they walk into the store’s business hall, and see the dazzling variety of goods operated by the store. Sales services are done directly with customers in front of the shelves. The layout of the shelves is the main content of the layout of the business hall. The passageway woven by the cargo structure determines the flow of customers. Whether vertical crossing, diagonal crossing, radial, free circulation or direct layout methods are used, they should A certain flexibility is reserved for the change of business content, so that the form of shelf arrangement can be adjusted as needed. Therefore, all kinds of shelves in modern comprehensive shopping malls adopt a combined form, and only some franchised stores adopt a small amount of fixed forms. The distance between the shelves should ensure the smooth flow of passengers. It is not a problem for small pharmacies to set up shelves against the wall of the store. For large pharmacies, it is necessary to calculate a reasonable amount based on the volume of the flow of people formed by the size of the store and the volume of the business variety The distance, generally speaking, the main channel should be between 1.6 and 4.5 meters, and the secondary channel should not be less than 1.2-2 meters. Because of the different characteristics of various types of commodities such as shape, volume, value, etc., it is bound to put forward different requirements for exhibition equipment such as shelves to achieve the best display effect. Designing shelves according to various types of commodities is an endeavor in current business hall design. The particularity of commodities is also mainly manifested in whether they can be stacked, hung, vertically, horizontally, or in bulk. Some commodities are more sensitive to temperature and light, and glass refrigerated shelves are required. Some precious commodities have special safety measures for shelves. It is required that some products that can be directly contacted by customers should be designed to provide customers with sufficient convenience. Drawer shelves in traditional Chinese medicine stores, Bogu shelves in cultural relics stores, platform shelves in bookstores, box shelves in fruit stores, and hanger shelves in clothing stores are all designed according to the characteristics of their respective operating varieties. The design of the shelf should ensure that there is an appropriate area and space when the goods are displayed on the shelf, so that the goods can be effectively arranged in a horizontal arrangement to display their different varieties, and a vertical arrangement to display different specifications and grades of the same variety. Appropriate space not only facilitates the vertical arrangement of the goods, but also provides convenience for the salesperson to put on the shelves, put the goods, and clean. In the same store, the shape of the shelves should be basically unified, the purpose is to create a neat and orderly environment and provide a good atmosphere suitable for shopping. The same size, material, form feature (mainly in the top, foot, corner, surface), and color, make the shelf a sense of unity. The traditional materials of shelves are wood, metal (steel, aluminum), and glass. There is a trend of using FRP to replace wood and metal, and plexiglass to replace glass in foreign countries. FRP has superior mechanical properties, and is light, semi-transparent, Features such as coloring, free forming, and low cost. Shelves, cabinets, cabinets, tables, boxes, partitions and other appliances used for merchandise display can use it. Because of its freedom of shape, designers can give it many new forms. Plexiglass was invented in the 19th century, and the shortcomings of poor wear resistance of early products have been improved. It has the advantages of high strength, no breakage, no fading, high plasticity, good light diffusion, and cheaper prices abroad than glass. Among them, the advantages of easy plasticity enable it to bend, fold, cut and die-cast, making it have a wide range of modeling possibilities when used as store shelf materials. In order to prevent dust, box-type shelves should be equipped with transparent plexiglass cover, and transparent plexiglass should be used to display goods on shelves, which has an excellent display effect. In addition, various new materials such as reinforced plastics and synthetic wood are gradually being promoted and applied. In order to display goods, shelves generally do not use irritating colors to avoid overwhelming guests. However, the color relationship between commodity display racks and commodities must take into account the usual color effects. Such as brightly colored products, the shelf color should be gray; light-colored products, the shelf color should be dark; dark products, the shelf color should be light. The combination of shelf and product color is to serve as a foil for the background color.
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