u003cpu003eThe placement of the goods on the convenience store
shelves looks unremarkable, but the facts have profound knowledge. There is a big difference between the height of the goods on the shelf. u003c/pu003eu003c/pu003eu003cpu003eThe angle of the customer’s sight line is generally 25°. When the customer is 30~50cm away from the shelf, they can clearly see the goods on the 1~5 shelves; while the human When the line of sight moves horizontally, the included angle is 50°. When customers select products at a distance of 30-50cm from the shelf, they can only see the products displayed within a distance of 1m. Accordingly, the vertical display can make customers more clear at a glance. u003c/pu003eu003cpu003eIn convenience stores, the placement of goods on the shelf is usually divided into four major sections: upper section, golden section, middle section, and lower section. The prime segment and middle segment that attract customers the most are the most promising locations for merchants. Generally, more profitable products, private brands, exclusive agency products, and products that consumers buy more are placed in the prime segment and middle segment; Products that are relatively cheap or enter a recession period are mostly placed at the bottom of the shelf; promotional items and new products are mostly concentrated in unfixed promotional positions, and will be accompanied by some red or blue card prompts, which is increasing consumer attention. At the same time, it is easier to create good sales performance. u003c/pu003eu003cpu003eThe premise of convenience store shelf display must have excellent appearance and quality shelves. Where to buy high-quality shelves? Of course, the company with more than ten years of shelf production and sales experience is preferredu003c/pu003e
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