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Nanjing store of escalation suguo will open 22 stores over the same period

by:Hshelf     2020-10-12
In July, the hot not only has the weather in nanjing, as well as convenience store market in nanjing. The rosen in nanjing in August last year to stir up the tuyere, in addition to the local business super brand suguo, more convenience, including full-time, convenient bee brand also to nanjing. The reporter understands, on July 18, the same day suguo will have 22 stores in the same period, nanjing convenience store market 'war' in the upgrade gradually. Firing 'convenience store' in the past two years, convenience store formats become tuyere, as the 'war' upgrade, the market competition increasingly fierce domestic and foreign convenience store. As early as a few years ago, nanjing local convenience stores began to comply with the demand of consumer iteration to upgrade. Since 2014, suguo launched the third generation of good convenience, as a 'service life' 24 hours a day on the corner, the main table and services. Recently, the reporter understands from suguo, on July 18, 22 stores suguo will start at the same time. The suguo in nanjing for 20 stores in addition to the distribution of each point in the city, pukou area also has such as planning, it is not hard to see suguo in small business development speed. According to the relevant person in charge of suguo small formats, in the second half of this year suguo and 116 small format stores are opening in the layout, so calculate down, each month openings will reach 20 or so. So far, suguo convenience store has more than 1100 total. With 80, 90, after the new consumption of mature, the convenience store is introduced a subjectification of convenience stores, such as suguo Thomas and fish more topics on convenience stores. In the industry point of view, the convenience store industry is not only selling goods channel, more important is to be able to get the user traffic and continue to provide users with cost-effective services to keep pace with The Times, eventually evolved into a comprehensive service platform of life. Paid more attention to 'goods' the reporter understands, speed up directly at the same time, suguo in business strategy, promote the two-wheel driven over the next five years will lead to convenience stores have a total of 1800. In addition, suguo in further consolidate advantage area, fill the blank of the market and also developed to focus on the development strategy of urban expansion outside the province. Notable is, the convenience store brands in Rio layout at the same time, differentiated 'force' goods but also become a focus of each brand. Reporters visited several brand stores found that the store's main brands are formed their own fan base, 'goods' of building also formed the core competitiveness of the brand stores, relying on their supply chain system, makes the 'differentiation' the product line has become the consensus of the convenience store brand. Interview, the reporter found that 'three meals a day' in the light of consumer demand, at present, suguo, kanto cook, not only keep the tea hot steamed buns, traditional cuisine, also gradually increase the freshly brewed coffee, soya-bean milk, hot food such as meat. At the same time, strengthen the building of local fresh food cold chain, developed a bento, sushi and other varieties, also set up dining area in the store, in the original loan payment prepaid phone, umbrellas and other service projects, on the basis of convenient service, join the Courier charge, Shared make convenience store real 'service life' of the corner of the street.
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